Just in time for festival season, there’s a new jean in town. She’s stylish, she’s versatile, and she’s made with cotton. Introducing Rivete Denim by LOFT.
Shop NowDiscover why this natural fiber has been an essential part of human existence for over 6,000 years.
Look for fiber content on the tag inside products as you shop. Aim for at least 60% cotton in apparel, 90% or more in jeans, and 100% in sheets and towels.
This iconic trademark can help you easily identify products made from cotton.
Ever heard of chino, madras or denim? These are just three of over 50 fabrics that are made from cotton!
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